Our estimate
On this page, and the following, you will find our estimate for the project based on your brief and our experience on similar projects.
These costs include project management.
As well as the core project we have outlined we may be able to help and support you in other areas, like content creation, for example.
In the workshop meeting we will finalise the exact requirements.
PHASE ONE
£4000
Research
Workshop
Research and Workshop discovery recommendations
- To include Exagen and wider renewables industry. Key audience and review of established user personas
- Appraisal of current website design, UX, performance and analytics
- Competitor and peer group review
- Project requirements and functional specification in preparation for Workshop
- Inspiration research of related and unrelated industry websites for discussion at Workshop.
Workshop
- Approx 4 hours in person interactive Workshop with key client and webheads team or any other key stakeholders
- Outline project requirements, outputs and ambition
- Review prepared visual references from client and webheads to establish site look/feel direction
- Site structure and personas to establish key user journeys
- Functional requirements
- CMS requirements for key content and additional features to future proof content creation
- Review of existing online/offline marketing channels
- Additional Teams Meetings ( x 2 ) to review SEO and Technical Requirements
Research and Workshop discovery recommendations
- Summary of key findings
- Strategic plan
- Delivery recommendations
PHASE TWO
£4000
Design and UX approach
- Sitemap including key user journeys, red routes, taxonomy and CTA's
- Visual design approach including three pages of initial design approach including navigation, homepage, landing page and sub page for design and UX review
SEO and analytics
- SEO strategy and 301 redirect plan
- Analytics Google Tag Manager approach, G3/G4 setup, goals, tracking, funnels etc
Technical and functional specification
- WordPress integrations
- Hosting and draft infrastructure design
- Domain, SSL and DNS considerations
PHASE THREE
£7,000
Experience Design
- Wireframes and user journeys created as working prototype in Adobe XD
- Design and UX implementation from Phase Two including additional pages with descriptions for interactions
- Design system including any graphic styles specific to web that can be added to Exagen brand guideline
- Additional content blocks to ensure variety of content requirements.
- Provide XD files to dev team
PHASE FOUR - Agile Web Development Program
£14,000
The development will meet the requirements set out in the RFP. Our quote is based on delivering the following:
- Setup of staging environment setup of staging environment
- Theme development (Adaptive build for CVV / CLS)
- Nav / mega menu
- 6 templates
- Blog/News
- Contact forms
- GDPR popup
- Dynamic sitemap
- Standard WP plugin setup. Security. Performance. SEO
Site built to best SEO and CLS practices
- Pre launch SEO prep
- On page SEO direction
- Content delivery plan
Content to be provided by client (unless otherwise advised)
Webheads to add new content and provide CMS training to client to enable them to make edits and updates pre going live
PHASE FIVE Testing And Approval
£1500
- Update Site Title & Tagline
- Add Favicon
- Page Titles & Meta Descriptions
- Image ALT tags
- Social Share Image
- Google Map & NAP
- Check all H1 Tags
- 404 Page
- Test all links
- Enable Sitemap
- Test form submissions
- Test with Google Mobile Friendly tool
- Test mobile version on cell phone
- Privacy Policy
- Set correct timezone
- Test on GTMetrix / Pingdom
- Ensure proper caching stack
- Clean up database
- Make Backup
PHASE SIX Go Live
- Redirecting 301s Old URL and mapping to new URLS
- Activate SSL
- Activate WordPress Toolkit security
- Integrate existing Google Analytics plus 3rd party tracking
- Launch: migrate to live platform and liaise with client IT for DNS updates
- 1/2 days SEO best practices training (Zoom/team)
WEBSITE PROJECT TOTAL
£30,500
6. Hosting
£850 p/a
Webheads Client Litespeed server
4 vCPU, 20GB SSD Diskspace, 8GB RAM, Fully Managed and Monitored, Fully Firewalled, 7 days rolling backups. PHP 8.1 with MySQL. Modsecurity / Modrewrite enabled. cPanel included.
4 vCPU, 20GB SSD Diskspace, 8GB RAM, Fully Managed and Monitored, Fully Firewalled, 7 days rolling backups. PHP 8.1 with MySQL. Modsecurity / Modrewrite enabled. cPanel included.
7. Ongoing support & maintenance
- WP security annual support & updates £1200 p/a (mandatory)
- Website maintenance retainer (support requests and new functions as needed) 12 hours per quarter £1380 TBD
- SEO Campaign (review & update content, link building etc.) guide price £1500-£3000 p/m TBD
- 24/7 offsite uptime monitoring
PLEASE NOTE
The pricing is determined by an as yet unknown number of variables and may change based on chosen functionality, number of pages, illustration, copy writing, software components, modules, applications and infrastructure – all of which would be discussed during the Consultancy phase. If structural or design changes are requested after the sitemap and designs are signed off and build of the site has commenced, they are liable to be subject to additional charges and estimated accordingly.
The pricing is determined by an as yet unknown number of variables and may change based on chosen functionality, number of pages, illustration, copy writing, software components, modules, applications and infrastructure – all of which would be discussed during the Consultancy phase. If structural or design changes are requested after the sitemap and designs are signed off and build of the site has commenced, they are liable to be subject to additional charges and estimated accordingly.