SEO – moving
up the rankings
up the rankings
Pre-Launch
Post Launch
- Reviewing existing website and content to properly optimise existing assets
- Review existing Google Analytics to glean historical data, successes and failures
- Analysis of keywords to strategise the ideal positioning of online content
- Analysis of competitors to assess strengths, weaknesses, opportunities and threats
- Advice on and optimisation of migrated and any new content ready to be deployed
- Bespoke optimisation of webpage URL, title and meta data fields to display perfectly
Post Launch
- On-page optimisation (keywords, minimum word counts, media sizing, alt text and more)
- Deep site optimisation (establishing SEO content pillars, forecasting trends, future proofing)
- Value link building and high domain authority PR generation to appeal to the Google algorithm
- Content generation such as blog posts, news articles and updates to existing web pages
- Fast, manual search engine submission to assist with direct effort value and traction
- Position reporting to establish key performance indicators and to identify high value content
The ongoing importance of search engine optimisation (SEO) can never be underestimated. Broadly, it pertains to getting Google to recognise and connect your website to the relevant words and terms that people search for.
Your website will be built to the very latest best practice, optimised for organic search, attract and appeal to your target audience(s) and be linked to your existing Google Analytics account and dashboard. You may wish to explore a more strategic approach to SEO involving PPC and if so, we will be more than happy to advise you on this with a bespoke strategy for you.
These results are what we see in a list on what is called the search engine results page (SERP) and we obviously want you to rank as high as possible here. SEO starts with the basics of best practice in the website build and then just keeps going. The harder you work consistently at it, the better the return.
SEO is constantly evolving, and it’s imperative that website and digital business owners are at the forefront of keeping up with the latest news, watching out for algorithm updates, and generally keeping on top of the latest SEO strategies. A tried and tested method with our clients, we split our SEO strategy into pre and post launch:
Your website will be built to the very latest best practice, optimised for organic search, attract and appeal to your target audience(s) and be linked to your existing Google Analytics account and dashboard. You may wish to explore a more strategic approach to SEO involving PPC and if so, we will be more than happy to advise you on this with a bespoke strategy for you.
These results are what we see in a list on what is called the search engine results page (SERP) and we obviously want you to rank as high as possible here. SEO starts with the basics of best practice in the website build and then just keeps going. The harder you work consistently at it, the better the return.
SEO is constantly evolving, and it’s imperative that website and digital business owners are at the forefront of keeping up with the latest news, watching out for algorithm updates, and generally keeping on top of the latest SEO strategies. A tried and tested method with our clients, we split our SEO strategy into pre and post launch: